20 years of helping busy people evolve ideas into products and products into household names.
Keebo
Radically redefining credit cardsEverything we do, is new.
Our team of creative technologists operate from collaborative studios across the UK, USA, and UAE.
What lies below the fold?
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Are We Forgetting Empathy in this Ever-Changing World of AI?
In today’s technological world, AI dominates so much of what we do and, increasingly, in how companies market and automate their products and services. However, with advances in AI-powered marketing, are we forgetting the most important factor in all marketing tools? It is not just algorithms that will unlock the future of marketing, but a focus on empathy.
Report Finds Almost Half of UK OOH Advertising Revenue Goes Back Into the UK Economy
Summary: A report from PwC, commissioned by Outsmart, has found that the UK Out of Home (OOH) sector contributed over ÂŁ411m to the UK economy, supporting public services, infrastructure, communities, and employees in 2021, representing 46% of its advertising revenue.
OOH Advertising - An Untapped Well of Potential
Summary: We’re seeing a potential renaissance with OOH becoming a much more popular advertising medium. With social media channels and Internet websites becoming clogged with adverts, it’s as if consumers are now taking more notice of adverts in the physical world, especially post-pandemic. We’ll be exploring this topic in a bit more detail and look at how brands are utilising OOH advertising to maximise their brand’s reach and captivate audiences in new and exciting ways.